S1E2: 2021 Trends Report

Welcome to Home Builder Happy Hour! It’s time to mix your favorite cocktail, pop your headphones on, and learn all about the latest homebuilding news, tips, and trends from Get Community’s super siblings, Ryan and Kelly. Tune in for insightful discussions with industry leaders and advantageous tips from insiders who know how to navigate the competitive landscape of the homebuilding market.

On this episode, Kelly and Ryan break down Get Community’s 2021 Trends Report for you. They discuss how much the past year has changed the game for both the homebuilding and digital marketing industries, which makes it more important than ever for your company to have its marketing game on point.

Three of 2021’s trends rise above the rest as the most important for homebuilders to take advantage of:

1. The More the Merrier — focus on creating an online community from your physical community in order to stay better connected to your audience.
2. More Than a Home — with so much of last year being spent inside, people need the rooms in their home to be versatile spaces, which can be a home office one hour and a personal gym the next.
3. Ease of Living — simplify the homebuying process and relax the home owning experience by developing more personalized ads and emphasizing a home’s self-care and eco-friendly qualities.

If you’re looking to dive deeper into these trends, you can download the full 2021 Trends Report at www.GetCommunity.com.

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